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Disney chief on the iPad

The interactivity that it will allow as a portable device with such a high-quality screen will enable us to develop product that’s different to what we see on internet connected computers and TVs,” he said.
via ft.com

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Filed under  //   content   disney   ipad   media  
Posted February 9, 2010
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Kyte targets brands and publishers [VentureBeat]

"If a company has a large team of employees managing video, they can now use Kyte’s software to assign responsibilities and move content through a more defined workflow process. Customers can also schedule shows with start and end dates and create audio slideshows." [Kim-Mai Cutler]

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Filed under  //   content   kyte   online+video   publishing+tools  
Posted January 26, 2010
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A Simple Google Hack Gives You Free Access to Online Newspaper Articles [Via @labnol]

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Filed under  //   content   news   online+newspapers  
Posted January 8, 2010
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IPG's Emerging Media Lab Says 4G Is Most Disruptive Tech At CES

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Filed under  //   4G   CES   content   content+distribution   mobile   online+marketing   smartphones  
Posted January 8, 2010
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UBS Media Quote On Opportunities For Local Media To Charge For Content @ UBS Media Week: Crovitz: More Opportunities For Local Media To Charge For Premium | paidContent

Crovitz said that news sites could target a 10 percent slice of its audience for paid content. “There’s one thing that stands out when we look at traffic patterns for local media,” Crovitz said. “The quality of the journalism at local papers is often unique. Unlike the major outlets, where there’s a lot of overlap of coverage, that differentiates local media

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Filed under  //   content   paidcontent   paywalls   publishers   UBS+Media  
Posted December 9, 2009
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Bloomberg.com Hints At Paywalls

"Bloomberg is now considering charging Bloomberg.com users up to $1,000 a year to access certain areas of the site from next year."
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I can see corporate clients budgeting for its content, but it'll tough for any consumers to bite off that kind of price tag.

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Filed under  //   bloomberg   content   news   paidcontent   publishing  
Posted November 4, 2009
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Jennifer Van Grove Has A Good Primer On Posterous

One of the things I don't do is push from Google Reader to Posterous.

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Filed under  //   aggregators   blogging   content   jennifer+van+grove   lifestreams   mashable   microblogging   online+tools   posterous  
Posted September 7, 2009
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How ESPN Became the World's Biggest Sports-Media Brand [Advertising Age]

"As one of the first media brands to launch a broadband network, ESPN360, in 2002, and an iPhone app, in 2007, ESPN has never had a problem embracing and even shaping new media. The challenge is producing enough original content to program all the different platforms, a concept the company refers to as "Best Available Screen."

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Filed under  //   content   ESPN   media   sports  
Posted August 31, 2009
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Hyperdistribution Or "This ain’t about getting people to come to your home pages anymore."

Jeff Jarvis presented to the Aspen Institute recently and delivered a framework he thought newspapers should adopt to stay relevant.

And say what you want about Google's intentions for working with publishers, but the fact remains that the web is eventually what we'll flip through for our news pages. That means Google (and Bing) will surface and provide various side doors to much of that content. Google's search strategist Marissa Mayer had another way of describing it. 
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"Google’s Marissa Mayer told the assembled news makers that they have to find ways to insinuate their content and value into our own hyperpersonal news streams. In other words: This ain’t about getting people to come to your home pages anymore."

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* Reverse-syndication. We suggest that the new news organization (NNO) we envision in our ecosystem can create highly targeted content that can be distributed on the sites of other members of the network. So, for example, a new news org could create voting guides for every state assembly member and all the hyperlocal bloggers in the state could offer them to their readers. This content could carry both metro and hyperlocal advertising sold by and benefiting both sites. It is in the NNO’s interest to help these bloggers succeed. Thus they should collaborate on creating and distributing everything from news to calendars to functionality.

In the link economy, value is created by he who creates content and she who delivers audience. So in this networked ecosystem, large players and small will find ways to mutually create and share in more value.

* The embeddable paper. Once you embrace hyperdistribution, then you’ll find new and simple ways to get readers to become distributors. In this post I suggested that we should enable any content to be placed in YouTube-like players that carry brand, advertising, states, and links.

Lo and behold, Silicon Alley Insider just made it possible to embed its stories on this blog or anywhere. In fact, you don’t need to follow that link above; you can read the story below (and I imagine it won’t be long before there’s an ad there, along with the Insider’s branding, links, and data collection).

* API The New York Times has an API (application programming interface) enabling developers to incorporate its headlines, driving traffic to NYTimes.com. NPR and the BBC have APIs that enable others to use more content; as public broadcasters, their goal is simply broader distribution. The Guardian’s API offers full content but requires developers to join its ad network. Thus the Guardian wants to get its journalism into the fabric of the web, as they put it, and support it at the same time. Fingers crossed that it works.

* Specialization. One-size-fits-all news was a product of our means of production and distribution and a very small number of topics aside, that just won’t cut it anymore. Whether by geography, interest, or community, news must become far more specialized. In the link economy, this is how content rises in search to be discovered and it is how value is added with advertising.

Specialization sounds like a way to decrease, not increase audience but with the efficiencies specialization enables, many more publics can be served more deeply and each is bound to be more engaged. In our New Business Models for News projections, we ended up – to our surprise – with an equivalent number of journalists working in our hypothetical ecosystem when compared with the legacy newsroom, but these journalists were all covering much more specialized topics in much greater depth, creating more journalism for more communities than before. Specialization becomes a way to grow.

* Social engagement. In our NewBizNews models, we projected 12 page views per user per month because this is in line with existing news sites and thus, a conservative assumption. But it’s also a shameful assumption.

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Filed under  //   content   jeff+jarvis   media   newspapers   publishers   syndication  
Posted August 28, 2009
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Silicon Allley Insider Makes It Easy To Share

The other embed I've experimented with is friendfeed's version. Some folks like embedding a friendfeed post because of the threaded comments provided. If you ask a question or kick off a discussion, it's easy to keep a running tab on the discussion right from your blog.

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Filed under  //   content   content+strategy   websites  
Posted August 20, 2009
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