The Aging Internet Firms - Knowledge@Wharton
Finding new ways to regain the appeal that older or fading Internet companies once had with consumers is by no means easy, Wharton experts say. Companies like AOL, Yahoo and even Microsoft "have lost their 'mojo,'" suggests Kevin Werbach, a Wharton legal studies and business ethics professor. "They are kind of stuck."
Wouldn't cast Microsoft as an "internet firm" but OK.






