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NYTimes.com Prepping Facebook Integration

New York Times Co. (NYSE: NYT) execs have insisted for months that social media and metered media can coexist, promising more social and more personalization as the prep for switching on the meter for news stories continues. (They’ve also promised to make sure the meter doesn’t get in the way of sharing once that switch is flipped.) Tonight, NYTimes.com takes a big step in that direction, adding “Login with Facebook” as an option and remaking its home and article pages to make room for a Facebook news module.

via paidcontent.org

Filed under // digital+distribution facebook media+strategy social+analytics social+networking social+news

Posted August 31, 2010

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FastFoodVille Instead Of Farmville

via bits.blogs.nytimes.com

"If I create a burger and call it “The Bits Burger,” I can broadcast it to Twitter or Facebook and each time someone orders my special creation I get 25 cents credit in the restaurant. It also rises up the leaderboard. The higher my creation goes, the more customers order my burger, until I’m eating for free." [Nick Bilton]

Filed under // 4food social+networking

Posted August 13, 2010

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Google vs Facebook

Chief executive Eric Schmidt would not comment on the service this week but said "the world doesn't need a copy" of Facebook. The world might not need that, but what Google needs is a copy of the most advertiser-friendly parts of that and, as the Zynga investment shows, Google is keen to move in on one of the web's hottest - and most profitable - growing markets of casual gaming. As WSJ says, a Google offering would also be good news for developers worrying over over-dependence on Facebook.

via guardian.co.uk

It's not just developers that should be concerned with "over-dependence" on Facebook.

Filed under // facebook google social+networking

Posted July 28, 2010

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Mobile Social Networking Growth

via emarketer.com

"Social networking apps grew their user base by 240% during the period, to more than 14.5 million mobile users."

Filed under // mobile social+networking

Posted June 17, 2010

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7 Scientifically Proven Ways To Get "Shared" On Facebook - Tantalizing Tidbits

via vida.posterous.com

Filed under // dan+zarella facebook social+networking social+sharing

Posted April 29, 2010

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The Economist On Weaving In Facebook

Ron Diorio, VP of product and community development at The Economist, said, “The comments on the Facebook page are similar to and sometimes exceed the number we get on the main site. Eventually we want those conversations to be intertwined. We’re looking at ways to encourage readers to contribute, without the friction of signing up.”

via nma.co.uk

Filed under // digital+strategy facebook social+networking the+economist

Posted March 31, 2010

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Email in a world of social networking [The Windows Blog]

via windowsteamblog.com

Filed under // communications email social+networking

Posted March 29, 2010

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Turner Sports bundling a tech package for upcoming NBA game

We know that social networking is a big part of the sports world," Levy said. "One of the reasons why I think ratings today are up in sports ... has a lot to do with social networking. People are talking about these games more.

via reuters.com

Filed under // media+companies real-time social+media social+networking sports twitter

Posted March 23, 2010

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How Houlihan Restaurants Uses Its Social Network

Houlifans are recruited from a database of 600,000-plus customers who either visited the corporate Web site or signed up in-store for email coupons. Each must fill out a questionnaire that tests both their "brand love" and how socially active they are beyond the keyboard. HQ averages between 200 and 400 fans per restaurant, most of whom bring in friends once a week. "You can't buy that," Gulvik says.

via fastcompany.com