Mining the U.S. Generation Gaps | Nielsen Wire
A recent Nielsen analysis of the four key generations revealed generationally consistent shopping habits that reflect diverse lifestyle preferences and economic habits.
George Dearing dot com |
Life | Tech | Sustainability |
A recent Nielsen analysis of the four key generations revealed generationally consistent shopping habits that reflect diverse lifestyle preferences and economic habits.
"To start, the graph below shows that while more than 70% of Americans think the U.S. is a technologically innovative country, only 41% think that the United States is staying ahead of China on innovation. Meanwhile, more than 80% of the Chinese think that the U.S. is innovative and is staying ahead of China on innovation."
Founder of the Dearing Group LLC., a consultancy focused on communications and sustainability.
George can be reached via email at george@dearinggroup.com or on social networks like Twitter, Facebook and Friendfeed. Subscribe to this site via RSS here.
Note: All content on this site is the personal opinion of George Dearing and doesn't represent the views of my past, current or future employers or their clients.
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